Media Contacts

Office of Media Relations
2000 Pennsylvania Avenue NW
Suite 300
Washington, D.C. 20006

Phone: 202-994-6460
Fax: 202-994-9025
E-mail: [email protected]


The Business, Culture & Fans of the World Cup: GW Experts Available

June 06, 2014

Sports fans around the world have been waiting four years for this. The World Cup 2014 will have everyone’s attention focused on Brazil. Experts from the George Washington University are available to analyze the business behind organizing the games, the tourism industry supporting it, the politics of the country and the media coverage.

Email [email protected] or call 202-994-6460 to schedule an interview with the following GW experts:

Lisa Delpy Neirotti, associate professor of sport management, is taking GW students to the World Cup games as part of the business school course “Impacts of the 2014 FIFA World Cup.” She is an expert on sport and event management and marketing, sponsorship and sport tourism.

Mark Kennedy, director of the Graduate School of Political Management (GSPM), has taught GSPM's Global Perspective Program focused on Brazil, which includes a weeklong residency. A former member of Congress, Mr. Kennedy has written on Brazil's political uprisings and he is available to provide analysis of the country's current political situations.

Kristin Lamoureux, director of the International Institute of Tourism Studies, teaches in the GW School of Business. She is an expert in niche tourism such as adventure, ecotourism and volunteer tourism. She also specializes in international development through sustainable tourism.

Bradley Shear, adjunct professor of business, teaches in the Sport Management program. He specializes in social media and technology, and practices sports law. Some of the world’s leading companies will spend millions of dollars for marketing at the World Cup; Mr. Shear is available to comment on these campaigns.

NIkki Usher, assistant professor of media and public affairs, is an expert on the transforming world of digital media, from journalism to big data to information and communication technologies. She is available to discuss the role of social media in relationship to the World Cup and the various ways the media are covering the events.

Silvio Waisbord, professor of media and public affairs, is an expert on global media, press and politics, development and social change. Dr. Waisbord is available to provide analysis on the media's coverage of the World Cup.

William Youmans, assistant professor of media and public affairs, is an expert on media law, global news and international broadcasting. He is available to discuss international media coverage of the World Cup and other media dimensions. Dr. Youmans can also comment on nationalism, internationalism and World Cup fandom.

GW’s Flash Studio, a state-of-the-art broadcast studio, is available for remote, live or taped television and radio interviews. The studio is operated in partnership with VideoLink.