The FIFA Women’s World Cup kicks off in Australia and New Zealand next week. This year’s tournament has a larger field – 32 teams compared to 24 in 2019 – with eight nations making their World Cup debut. Experts expect it to set record attendance and viewership numbers.
Lisa Delpy Neirotti is the director of the MS in Sport Management Program and an associate professor of Sport Management at the George Washington University. She has been a professor of sport, event and tourism management at GW for more than 30 years. Her areas of expertise include sponsorships, event and facility management, sport marketing, economic impact, sport tourism, and sport for social good. She also specializes in mega events like the Olympic Games and the World Cup, where she has attended these numerous times as a consultant, volunteer or researcher.
Neirotti will be following the Women’s World Cup and can speak to a number of topics as the tournament unfolds, including related topics like pay equity and the growth of women’s soccer.
“The prize pool has increased over 3-fold to $152 million from $40 million and all 732 individual players will receive a minimum of $30,000, which is new. This is important as many women do not receive salaries from Clubs, with an average salary of $14,000 of those who are compensated. Previously, prize money only went to National Federations with the competitors receiving little to none. The goal is to make prize money equal to men by the next World Cup. The U.S. is the only country where men and women share prize money equally.”
If you would like to speak with Professor Delpy Neirotti, please contact Media Relations Specialist Cate Douglass at [email protected].
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